Commercial of the day

This is my new all-time favorite commercial for fabric softener. Sorry, Snuggle-Bear.

You're in for a laugh.

#1 Commercial from last night?

Is Regis 'green screened' in this Super Bowl commercial?

Just like the Coke employee trying to sneak one past everybody in this spot, Pepsi Max might be trying the same. I couldn't help but notice the odd outline of Regis as he enters the scene. And the odd relationship to the people behind him.

I'm not a betting man (which is good around the time of the Super Bowl) but I'd bet money he was shot a different time at a different location. Pepsi's hoping we won't notice the difference. C'mon Pepsi - we know the real thing when we see it.

To get you in the Super Bowl mood.

Better get used to these silly commercials now. There will be a lot more come Feb 5.

I only hope my Super Bowl party will be as cool as the one in this Tostitos commercial.

Apple's answer to the printed textbook.

In this video Apple unveils new technology and essentially a new way of learning for students. 2-D illustrations are now interactive videos. Lessons now can be instantly written and cutomized by the teacher for the student to access. History comes alive and engages students in a whole new way.

However, you have to feel for the kids who still use old-school textbooks. Studying hard, schlepping heavy bookbags, fumbling around with pads of paper and cumbersome pencils. Now they’re getting made fun of by Apple.
Ironic, huh - 40 year-old software engineers think they’re dorky.

And I was a little surprised with all the shots Apple was taking at the textbook. Especially when the Apple folks call textbooks "expensive" and "immediately outdated". Uh, ever owned an Apple computer? Pot, meet kettle.

Poor textbook. We will miss you. Tell the record album and land-line phone we said hi.

The Dog Side of the Force

If you like dogs and Star Wars, you'll love Volkswagen's new commercial. It's a follow up to last years tour-de-force featuring the little kid dressed as Darth Vader.

Facebook Timeline debuts at f8 2011

George Lucas finds Star Wars fans' lack of faith disturbing

George Lucas tweaking the Star Wars movies once again for the Blu-Ray release has tweaked more than a few fans. But this excellent banner ad on espn.com is the latest example of how the Star Wars brand is letting advertisers have fun with it.



The question remains though: Will #ishallnowselectakicker be trending on Twitter?

Gadhafi mistakenly discloses whereabouts by checking into Foursquare

Seems social media nearly did what NATO and Libyan rebels have been unable to do: Locate Colonel Gadhafi.

On the lam since rebel forces invaded and destroyed his Tripoli stronghold, the Libyan leader apparently couldn't resist the allure of one his favorite cafes despite the $1.6 million price tag on his head.

How do we know? He checked into Abiya, a local seafood restaurant, on foursquare.

For those of you that haven't heard, Foursquare is the location-based social networking app that lets users "check-in" at venues to earn points and sometimes "badges."

A small band of rebels descended on the establishment minutes after the post, but the Libyan leader was nowhere to be found. It is presumed Gadhafi realized the gaffe and quickly left the scene.

Despite the missed opportunity, one bounty hunter remained optimistic. "Well, he's just two check-ins from gaining Mayor status - mayors get 50% off any entree. He'll be back soon."

Maybe for his last meal.

Where seldom is heard an encouraging word

Some pictures from the Rader family excursion west. Just substitute "deer and the antelope" for "Lindsay and Amelia."

And the skies are not cloudy all day. Because it's a heat dome.


"Mt. Rushmore would have looked a lot better over there. Darn."


Miles of wilderness and not a Diary Queen in sight.