In this era of lofty expectations, we have decided to go against the grain. Our aim isn't to amass a following that would make Ashton Kutcher blush or CNN wolf in its blitzer. Ours is to help clients play the game a little smarter because if you're like 95% of the brands out there, the secret to Twitter isn't about being followed. Find out why tomorrow.
And it has nothing to do with Oprah.
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