Production of our latest TV spot is happening this week. And since we are casting, shooting and editing all in the same week, we thought we'd take you behind the scenes as we go from concept to commercial. Here's a taste. We'll post updates from 'Casting' to the big reveal of the final spot. Stay tuned.
The actors
Will one of these duos be 'Dude 1' & 'Dude 2'?
The car
David at RPC can get us pretty much whatever we want. But what will be the better fit: Muscle or modern?
The locale
This parking lot will be our playground.
IT_Behind_the_Scenes
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